A bracelet can weigh dozens of kilograms?

Since 2021, the concept of “home fitness” has quickly become a storm on overseas social media platforms, like a fresh breeze. In this storm, the sales of traditional fitness equipment such as kettlebells and yoga mats have increased significantly, becoming a must-have for people pursuing a healthy life. At the same time, a type of wearable weight-bearing products suitable for wrists and ankles has quietly become popular and gradually evolved into a part of the fashion fitness trend in Europe and the United States. This trend is still continuing.

Recently, the weight-bearing bracelet, a fitness accessory, has once again shined on TikTok. A new account on a platform has created a popular video with more than 10 million views in just over 30 days with its creative videos. The popularity of this video undoubtedly demonstrates the huge potential of weight-bearing bracelets as a niche hit.

On November 3, a seemingly ordinary “bracelet” video quietly became popular on TikTok, quickly attracting the attention of a large number of netizens. In this video titled “How is this possible?”, the blogger showed the amazing weight of this bracelet in the most direct and intuitive way – when the bracelet and dumbbells were placed on the scale together, the weight value was several times higher than that of a single dumbbell!

This unexpected result immediately aroused heated discussion and attention from netizens, and the number of views of the video soared. As of the date of publication, this video has received 15.3 million views and 221,000 likes, and more than 2,000 user comments have been left in the comment area. Netizens are curious about the weight of this bracelet and have speculated on the truth behind it.

Some people questioned the authenticity of the video, believing that the blogger may have tampered with the weighing process, such as secretly pressing his hands or feet on the scale, or changing the measurement unit to create an illusion. However, many netizens also believe that this is an extremely successful marketing video. Whether it is the “bracelet” with an amazing weight or the patched socks that the blogger exposed intentionally or unintentionally, they have successfully triggered complaints and discussions from netizens, making this “weighted bracelet” quickly popular and popular.

Some fitness enthusiasts have shown great interest in this bracelet. They believe that this bracelet can be used as a fitness tool similar to “Wukong training” to help them exercise anytime and anywhere in their daily lives. Since this “weighted bracelet” became popular on TikTok last year, it has gradually become a clear stream in fitness accessories.

This bracelet has a unique and practical design. It is mainly composed of several stone materials with special weights and a bracelet string. It can be used as an accessory in daily life or during exercise to add strength to arm exercises. Compared with traditional dumbbells, weighted bracelets are more portable and easy to carry with you. Whether traveling or exercising at home, or exercising in a limited space, they can be easily handled.

On TikTok, search for video posts related to “dumbbell bracelet” and you will find that the number is as high as 21.8 million, which is enough to prove the popularity of this product among young people. A similar hot product “weighted bracelet” has also caused a high heat in the overseas market, and even topped the best-selling list of Amazon US station.

The core design of this weight-bearing bracelet lies in its detachable and assembled weight bar and Velcro fixing method. The size of the bracelet is adjustable and suitable for people of different physiques. It can be worn as a fashion accessory in the gym or outdoor sports; when not in use, it can also be placed at home as a highly ornamental ornament.

As more and more people begin to pay attention to their physical health problems and the rise of the stay-at-home economy, home fitness equipment has become one of the hot tracks in the past two years. From smart treadmills, spinning bikes to dumbbells, yoga mats, to various fitness apps and smart wearable devices, there are many types of home fitness products that meet the diverse needs of different consumers. As a fitness weight-bearing accessory that combines fitness elements and fashion elements, the popularity of the weight-bearing bracelet also reflects the pursuit of health and fashion by contemporary young people.

In the future, with the continuous development of the market and the continuous changes in consumer demand, the weight-bearing bracelet category may continue to develop more innovative designs and functions. For sellers, this is undoubtedly a selection category worth exploring. By gaining a deeper understanding of consumer needs and market trends, they can develop more weighted bracelet products that meet consumer expectations and stand out in this popular track.