The perfect combination of technology and pets brings a more convenient life experience
The pet market, a field that has attracted much attention from major brands in recent years, seems to always revolve around traditional products such as food and accessories. The upgrading of products often only adds some virtual value, but fails to really touch the hearts of pet owners. However, there is a brand that dares to break the routine, follow the trend of technological development, perfectly combine technology with pets, and bring unprecedented pet-raising experience to pet owners-this is Furbo.
When you are busy in the office from nine to five, you are always worried about the little fur ball at home. Is it taking a nap on the sofa? Or is it chewing slippers on the carpet and having fun? At this moment, Furbo is like a caring “pet nanny”, using a high-definition camera to live broadcast your dog’s daily life in real time. Just open the mobile phone APP, you can clearly see its every move, and even interact with it intimately through the two-way voice function. The sense of companionship anytime and anywhere is as if you are by its side.
For workers who love pets, being able to realize the dream of “petting dogs” and “petting cats” in the office is simply wonderful! Furbo has grasped this pain point, allowing pet owners to feel close to their pets even if they are in a different place. Therefore, many pet owners are willing to tighten their belts and pay for Furbo for this companionship and happiness.
The charm of Furbo is far more than that. Its signature function – remote snack feeding, has improved the quality of life of pet owners in several dimensions. Whether you are busy working in a conference room or leisurely vacationing on the beach, just tap the screen of your mobile phone, and Furbo at home will respond quickly and deliver the prepared snacks accurately to the dog’s mouth. Watching it excitedly pounce on the snacks, you will also feel an indescribable sense of satisfaction in your heart.
In addition to remote feeding, Furbo also comes with AI barking monitoring function. When the dog starts to run wild and bark, it will immediately send you a notification so that you can “remotely stop the dog from barking” in time. In this way, you no longer have to worry about your neighbors complaining about you because of your dog’s barking.
Of course, as a smart home product, Furbo’s appearance design cannot be ignored. It looks like a small work of art, with a warm wooden lid and a round white body. No matter where it is placed in the house, it can perfectly blend into various home styles. It is not only a smart device, but also a decoration that can enhance the style of your home.
Furbo’s success is inseparable from its precise marketing strategy. On TikTok or Instagram, you will definitely see many videos of dogs rushing towards the camera, and the moment when snacks enter their mouths accurately makes people laugh. These short videos not only captured the hearts of countless netizens, but also made Furbo’s popularity soar.
What’s more worth mentioning is that Furbo is good at emotional resonance with pet owners in marketing. Its advertising copy can always accurately snipe the soft heart of every pet owner. For example, the sentence “When you are not at home, you can also say ‘I love you’ to your pet” is simply said to the hearts of pet owners.
Therefore, Furbo’s independent website has also ushered in huge traffic. The monthly organic traffic is as high as 680,000 and has been growing steadily. After all, pets are loved regardless of season, and people’s love and companionship for pets are eternal. For Furbo users, it is not just a smart device, but also a bridge connecting love and companionship. It allows pet owners to participate in their pets’ daily lives at any time and feel the warmth and happiness even if they are away from home.